Listel — In-store shopping lists that follow the aisle
Open concept and public repo: branch-specific lists aligned to real walking paths, local promos, and light gamification — neutral, without replacing brand choice with ads.
Retail product concept, business logic, public documentation · Listel (open concept)
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Listel-retail on GitHub documents Listel — turning generic shopping lists into store- and branch-specific experiences: sort by real walking paths, surface seasonal or temporary bays, and local offers instead of store-agnostic apps.
The problem
Many purchase decisions happen before the visit; classic lists ignore layout and local reality. Central retail apps focus on brand and global campaigns, less on this specific branch.
Approach
- Before the trip: pick a branch, align the list to the walking path, enrich with local highlights.
- In store: list mode (tick off, found / not found), optional gamification (points, scores) — aimed at families and weekly shops.
Value for branches
Stated neutrally: potentially higher basket size, better visibility of add-on bays, first-party insight (what is searched for and what was not found) — without classic ad substitution or sponsored placement as a core principle.
Status
Concept and business logic are documented in the repository. An initial prototype is ready for testing — feedback and suggestions are welcome.